OurRitual Review 2026
Reviewed August 7, 2026 · No medication. This is a relationship support subscription. Per its own terms of service it is not therapy, counseling or mental health treatment.
Visit OurRitual WebsiteOverview
OurRitual sells weekly video sessions with a relationship expert plus an app of guided exercises, at $36-$77.50 a week depending on whether you enrol as an individual or a couple and how long you commit. The pricing is published in full before you hand over anything, which is more than most of this category manages, and against a US in-person couples therapist at $150-$250 a session it is a real saving. Dr Orna Guralnik — the psychoanalyst from Showtime's Couples Therapy — is listed as Founding Clinical Advisor, which is a checkable, non-trivial name. The app holds 4.6/5 from 306 App Store ratings under Ritual Health Technologies INC and was updated the day before we looked. The problem is what the service is. The homepage calls it 'a new approach to couples therapy'; the affiliate program description calls it 'a new kind of couples therapy'. Open the FAQ accordion and OurRitual says plainly that it 'is not considered to be classic couples therapy'. Open the terms of service and it goes considerably further, in capitals: 'OURRITUAL DOES NOT PROVIDE PSYCHOLOGICAL, MEDICAL OR MENTAL HEALTH ADVICE, OR ANY OTHER PROFESSIONAL COUNSELING SERVICES IN ANY WAY OR FORM', and 'EVEN IF CERTAIN OF OUR TEAM MEMBERS ARE CERTIFIED PROFESSIONALS THEY ARE NOT PROVIDING SERVICES IN SUCH A CAPACITY THROUGH OURRITUAL'. The same document states that team members are 'NOT AUTHORIZED' to provide counseling and that OurRitual is 'NOT RESPONSIBLE IN ANY WAY OR FORM' if they do, that the service is 'FOR INFORMATIONAL PURPOSES ONLY', and that nothing constitutes 'THE FORMATION OF A COUNSELING RELATIONSHIP'. That is not a technicality. It explains how the company can match you with an expert 'from various states' — and, going by the credentials on its own experts page, sometimes with a Canadian Registered Psychotherapist or a life coach — without the state-licensure requirement that real teletherapy carries. Everything else here works. You just need to know you are buying structured relationship coaching, not therapy.
Medications Offered
Brand-name or compounded: No medication. This is a relationship support subscription. Per its own terms of service it is not therapy, counseling or mental health treatment.
- No medication of any kind
- Individual plan: one 20-minute weekly session with a dedicated expert
- Couple plan: one 40-minute weekly session plus a free partner account
- App: personalised Pathways, exercises, video content, chat between sessions
- Optional AI features: 'Ora' assistant and 'OurReflections' session analysis
Consultation Process
Matching questionnaire
A short intake on your goals and situation, then a match to one of a stated 300+ experts. A separate paid matching session is offered; note it does not qualify for the money-back guarantee.
Weekly video sessions
20 minutes for individuals, 40 minutes for couples, bookable evenings and weekends across time zones. Couples can attend together or separately.
Between-session work
The app assigns Pathways — units of video content and exercises — that OurRitual says most members spend one to two months on. Chat support with your expert runs alongside.
Ongoing or cancel
Plans auto-renew. You can switch between individual and couple, pause, skip or cancel in the app; cancelling after a renewal takes effect the following period with no refund.
Eligibility
- Adults 18+ only, per the terms of service
- United States
- Requires a relationship OurRitual describes as 'fundamentally safe'
- Explicitly NOT suitable for severe mental illness or domestic violence, per the terms
- Not suitable if you need emergency intervention or specialised care
- Works with or without your partner participating
Provider Involvement
You get a named, dedicated expert and a weekly live session, which is more contact than the message-based platforms provide. The experts page lists real credentials, and the mix matters: LMHC, LPC, LMFT and LCSW alongside 'Holistic Counselor', 'Master Relationship, Marriage, and Life Coach', 'Canadian Certified Counselor' and 'Registered Psychotherapist' — the last being an Ontario title, not a US licence. OurRitual describes the pool as 'clinical psychologists, marriage and family therapists, clinical social workers, and other professionals'. 'Other professionals' is doing real work in that sentence. Nothing published tells you in advance which kind you will be matched with, and the terms of service remove any expectation that a licensed one is acting in that capacity. You can request a different expert by email.
Lab Requirements
None. No testing, no medication, no clinical measurement of any kind.
Pharmacy Fulfillment
Not applicable — nothing is dispensed or shipped.
Shipping Frequency
Nothing ships. Sessions are video; content is in the app.
Membership Fees vs. Medication Fees
Membership fees
The subscription is the only fee. Individual $190 per 4 weeks or $432 per 12 weeks; Couple $310 per 4 weeks or $720 per 12 weeks. A separate matching session is offered and is excluded from the money-back guarantee.
Medication fees
- Individual monthly: $190 billed every 4 weeks ($47.50/week)
- Individual 3-month: $432 billed every 12 weeks ($36/week, 20% off)
- Couple monthly: $310 billed every 4 weeks ($77.50/week)
- Couple 3-month: $720 billed every 12 weeks ($60/week, 20% off)
- No medication, consultation or shipping costs
Cancellation & Refund Policy
Cancellation
Cancel in the app, or by in-app chat or email. Two details matter. Subscriptions renew automatically, and the policy states that 'any cancellations made after an automatic renewal will apply for the subsequent billing period with no refunds provided' — so cancel before the renewal date, not after. Separately, an early-termination adjustment can claw back your discount if you took a longer commitment but are billed every 4 weeks; OurRitual's own worked example is a $100 charge for leaving a 6-month plan after 2 months. Usefully, the policy states this does not apply where the billing period is 12 or 24 weeks — which covers both 3-month plans on the current pricing page. You can also switch between individual and couple, pause or skip.
Refunds
A 14-day money-back guarantee, advertised on the plans page as 'If you're not satisfied after your first session, cancel risk-free'. The cancellation policy attaches five conditions: it must be a new subscription rather than a plan change; you must have attended your first session but no additional sessions; you must not have cancelled any session inside 36 hours or no-showed; matching sessions do not qualify; and 'you answered the Onboarding questions truthfully'. The first four are objective and reasonable. The fifth is judged by the company. Get your refund request in after session one and before session two.
Insurance
Not accepted — 'we are not yet covered by insurance'. The word 'yet' is optimistic: insurers reimburse licensed clinical services, and the terms of service expressly state that no counseling or mental health service is being provided. That is a structural barrier, not a paperwork one.
HSA / FSA
Not stated. Given the terms disclaim providing any mental health service, do not assume eligibility.
See our GLP-1 insurance and HSA/FSA guide for how reimbursement works in practice.
Support Services
- Weekly live video session with a dedicated expert
- Chat support between sessions
- Personalised Pathways with video content and exercises
- Optional opt-in AI assistant ('Ora') and session analysis ('OurReflections')
- Programs for individuals, couples, long-distance, military couples, LGBTQ and parenting
- Sessions bookable evenings, weekends and across time zones
State Availability
Marketed to the United States. OurRitual says experts are 'from various states' rather than matched to yours, which is possible precisely because the terms position the service as education rather than therapy. If you specifically want a clinician licensed in your state, confirm before paying.
Pros
- Pricing is fully published before signup — every tier, billed amount and cadence
- Genuinely cheaper than in-person couples therapy: $60/week for a couple on the 3-month plan
- Weekly sessions with a dedicated expert, not a message-only chat model
- Individual plan works if your partner will not attend, a real barrier this addresses
- Dr Orna Guralnik, the psychoanalyst from Showtime's Couples Therapy, is Founding Clinical Advisor
- The AI policy is opt-in, names its subprocessors and states sessions are never used for training
- 4.6/5 from 306 App Store ratings, with the app actively maintained
- Free partner account included on the couple plan
Cons
- The terms of service say OurRitual provides no counseling, therapy or mental health advice at all
- Marketed as 'a new approach to couples therapy' — the FAQ admits it is 'not considered to be classic couples therapy'
- The expert pool mixes US-licensed therapists with coaches and non-US practitioners
- The 14-day guarantee has five separate conditions, including one the company judges
- No insurance, and by the terms' own framing it could not be billed
- Subscriptions auto-renew, and cancelling after renewal gets you no refund for that period
- Explicitly unsuitable for severe mental illness or domestic violence, per the terms
- The 'In-Person $150+/week' price comparison on the plans page is unsourced
Who OurRitual May Be Best For
- Couples who want structured, skills-based relationship work and know it is not therapy
- People whose partner will not attend, who want to work on the relationship alone
- Anyone priced out of $150-$250-per-session in-person couples therapy
- People who want evenings, weekends or cross-time-zone scheduling
Limitations
- Contractually not therapy, counseling or mental health treatment
- No guarantee of a clinician licensed in your state
- Cannot be billed to insurance
- Not appropriate for severe mental illness, domestic violence or crisis
- Refund window is narrow and conditional
- Auto-renewal with no refund once a period has started
Reputation & Trust
OurRitual does several things better than its category. Every price is published up front — $190 or $432 for individuals, $310 or $720 for couples, with the billing cadence stated — where competitors hide pricing behind an intake. You get a live weekly session with a dedicated expert rather than asynchronous messaging. Dr Orna Guralnik of Showtime's Couples Therapy is named as Founding Clinical Advisor, a credential you can check. The app carries 4.6/5 across 306 App Store ratings under Ritual Health Technologies INC and was updated the day before we checked. Its AI policy is one of the better ones we have read anywhere: opt-in rather than default, it names its subprocessors (OpenAI, Anthropic, Google, Stream.io), commits that 'your sessions are not and will never be used as the basis for training', keeps a human in the loop, and states the AI does not make therapeutic decisions or diagnoses. What costs it two points is the gap between how the service is sold and what it contractually is. The homepage says 'a new approach to couples therapy'. The FAQ, once you expand it, says OurRitual 'is not considered to be classic couples therapy'. The terms of service say, in capitals, that OurRitual 'DOES NOT PROVIDE PSYCHOLOGICAL, MEDICAL OR MENTAL HEALTH ADVICE, OR ANY OTHER PROFESSIONAL COUNSELING SERVICES IN ANY WAY OR FORM', that certified professionals on the team 'ARE NOT PROVIDING SERVICES IN SUCH A CAPACITY', that they are 'NOT AUTHORIZED' to and the company is 'NOT RESPONSIBLE IN ANY WAY OR FORM' if they do, and that nothing forms 'A COUNSELING RELATIONSHIP'. A buyer who reads the marketing believes they are getting therapy; a buyer who reads the contract learns they explicitly are not. There is also a smaller inconsistency: the FAQ states 'we do not share any of your information with any third party', while the AI policy discloses that pre-processed, anonymised data goes to four named AI providers. The AI policy is the accurate document.
What Makes OurRitual Different
- Full pricing published before signup, with billed amounts and cadence
- Live weekly sessions rather than asynchronous messaging
- An individual track for when your partner will not participate
- Orna Guralnik as Founding Clinical Advisor
- An opt-in AI policy that names subprocessors and rules out training on sessions
Our Verdict
OurRitual earns 3/5, and the score is a single issue rather than a spread of small ones. Almost everything about the execution is good: pricing published in full before signup at $36-$77.50 a week, live weekly sessions with a dedicated expert instead of asynchronous chat, an individual track for when a partner will not participate, Orna Guralnik of Showtime's Couples Therapy as Founding Clinical Advisor, 4.6/5 across 306 App Store ratings, and an AI policy that is opt-in, names its subprocessors and rules out training on your sessions — better disclosure than most health platforms manage. Against in-person couples therapy at $150-$250 a session, $60 a week for a couple is a genuine saving. What we cannot get past is the distance between the sale and the contract. The homepage sells 'a new approach to couples therapy'; the terms of service state in capitals that OurRitual provides no psychological, medical or mental health advice or professional counseling 'IN ANY WAY OR FORM', that certified professionals on the team are not acting in that capacity, are not authorised to, and that the company bears no responsibility if they do. The FAQ splits the difference honestly — 'not considered to be classic couples therapy' — but only once you expand the accordion. Buy this as structured relationship coaching with a trained person, weekly, at a fraction of therapy prices, and it is decent value. Buy it believing you have found affordable couples therapy and you have bought something else.
Alternatives to OurRitual
If what you actually need is licensed mental health care with a clinician in your state.
Takes insurance and provides genuine licensed clinical care rather than education.
Pay-per-visit access to licensed therapists without a subscription commitment.
If hormonal change is driving the strain, insurance-covered care that treats the cause.
Compare more options on our best online GLP-1 providers and cheapest GLP-1 programs pages.
Frequently Asked Questions
Is OurRitual actually couples therapy?
No, and OurRitual says so in two places — just not the places you see first. The homepage calls it 'a new approach to couples therapy'. Expand the FAQ accordion and it says the service 'is not considered to be classic couples therapy', citing shorter sessions (40 versus 50 minutes) and an emphasis on relationship education and skill acquisition. The terms of service go much further, stating in capitals that OurRitual 'DOES NOT PROVIDE PSYCHOLOGICAL, MEDICAL OR MENTAL HEALTH ADVICE, OR ANY OTHER PROFESSIONAL COUNSELING SERVICES IN ANY WAY OR FORM', that even certified professionals on the team 'ARE NOT PROVIDING SERVICES IN SUCH A CAPACITY THROUGH OURRITUAL', that the service is 'FOR INFORMATIONAL PURPOSES ONLY', and that nothing constitutes 'THE FORMATION OF A COUNSELING RELATIONSHIP'. Read that before you buy. It may still be exactly what you want — structured relationship coaching with a trained person, weekly, at a fraction of therapy prices — but it is not the thing the homepage implies.
Will my expert be licensed in my state?
There is no guarantee. OurRitual describes matching you with 'trained professional therapists from various states', not with someone licensed in yours, and the experts page shows a mixed pool: LMHC, LPC, LMFT and LCSW credentials alongside 'Holistic Counselor', 'Master Relationship, Marriage, and Life Coach' and 'Registered Psychotherapist' — the latter an Ontario title rather than a US licence. The company's own summary is 'clinical psychologists, marriage and family therapists, clinical social workers, and other professionals'. This is consistent rather than contradictory: because the terms establish that no therapy is being provided, state licensure rules that would normally apply to teletherapy do not bind the match. The practical consequences are that there is no therapist-patient privilege, no counseling relationship, and no state licensing board with jurisdiction over the service.
What does it really cost?
Checked 7 August 2026: Individuals pay $190 every 4 weeks, or $432 every 12 weeks on the 3-month plan ($36/week, 20% off). Couples pay $310 every 4 weeks, or $720 every 12 weeks ($60/week, 20% off). Those are all-in — no consultation fee, nothing shipped, and the couple plan includes a free partner account. A separate matching session is offered and is excluded from the refund guarantee. Insurance is not accepted. For comparison, in-person couples therapy in the US commonly runs $150-$250 per session, so at $60/week the saving is real; note that the plans page's own '$150+ per week' in-person comparison is presented without a source.
How does the 14-day money-back guarantee actually work?
The plans page says 'If you're not satisfied after your first session, cancel risk-free.' The cancellation policy adds five conditions: the subscription must be new rather than a plan change; you must have attended your first session but no further sessions; you must not have cancelled a session within 36 hours or no-showed; matching sessions do not qualify; and you must have 'answered the Onboarding questions truthfully'. The last one is judged by the company, which is worth knowing. The practical rule is simple — if you are unsure, request the refund in the window between your first and second session.
Does it renew automatically, and can I get charged extra for leaving?
Yes to the first. The policy states cancellations made after an automatic renewal apply to the subsequent billing period 'with no refunds provided', so diarise the renewal date. On the second: an early-termination adjustment can reclaim the discount if you took a longer commitment but are billed every 4 weeks — OurRitual's own example is an extra $100 for leaving a 6-month plan after 2 months. It explicitly does not apply where the billing period is 12 or 24 weeks, which covers both 3-month plans as currently priced. So the 3-month plans are the cheaper option and carry no clawback.
Is the AI reading my sessions?
Only if you turn it on. The AI policy states the features 'are completely optional and must be actively opted into'. When enabled, 'Ora' and 'OurReflections' process session recordings and transcripts to surface themes and suggest topics. OurRitual names its providers (OpenAI, Anthropic, Google, Stream.io), says data is pre-processed and anonymised before being sent, commits that 'your sessions are not and will never be used as the basis for training', keeps expert review in the loop, and states the AI makes no independent therapeutic decisions or diagnoses. That is a better disclosure than most. One inconsistency to note: the FAQ separately claims 'we do not share any of your information with any third party', which the AI policy shows is not literally the case. The AI policy is the document to trust.
Should I use this if the relationship involves abuse or a mental health crisis?
No. The terms of service are unambiguous: the services 'ARE NOT SUITABLE FOR INDIVIDUALS REQUIRING EMERGENCY INTERVENTION OR HIGHLY SPECIALIZED CARE... SUCH AS SITUATIONS THAT INVOLVE SEVERE MENTAL ILLNESS OR DOMESTIC VIOLENCE'. The FAQ frames the same limit as requiring a relationship that is 'fundamentally safe'. In the US, the National Domestic Violence Hotline is 1-800-799-7233 and the Suicide & Crisis Lifeline is 988. Couples work is contraindicated where there is ongoing abuse — it is not a lesser option there, it can make things worse.
Important Notes & Warnings
- This review is informational only and is not medical or mental health advice.
- OurRitual is NOT therapy. Its terms of service state it 'DOES NOT PROVIDE PSYCHOLOGICAL, MEDICAL OR MENTAL HEALTH ADVICE, OR ANY OTHER PROFESSIONAL COUNSELING SERVICES IN ANY WAY OR FORM'.
- The terms further state that certified professionals on the team 'ARE NOT PROVIDING SERVICES IN SUCH A CAPACITY' and are 'NOT AUTHORIZED' to provide counseling through the service.
- There is no guarantee your matched expert is licensed in your state, and no counseling relationship or privilege is formed.
- Do NOT use this as a substitute for licensed mental health care if you need it.
- Per its own terms, the service is not suitable for severe mental illness or domestic violence. Couples work is contraindicated where abuse is ongoing.
- US crisis resources: Suicide & Crisis Lifeline 988; National Domestic Violence Hotline 1-800-799-7233.
- Subscriptions auto-renew. Cancelling after a renewal gives no refund for that period.
- The 14-day guarantee carries five conditions, including one the company assesses. Request refunds between your first and second session.
- Adults 18+ only, United States.
Sources
- OurRitual plans page, ourritual.com/plans (accessed 7 August 2026) — all pricing figures
- OurRitual FAQ, ourritual.com/faq (accessed 7 August 2026) — 'not considered to be classic couples therapy'
- OurRitual terms of service, ourritual.com/policies/terms-of-service (accessed 7 August 2026)
- OurRitual cancellation policy, ourritual.com/policies/cancellation-policy (accessed 7 August 2026)
- OurRitual AI policy, ourritual.com/policies/ai-policy (accessed 7 August 2026)
- OurRitual experts page, ourritual.com/experts (accessed 7 August 2026) — credential mix
- Apple App Store listing, 'OurRitual: Couples Support' by Ritual Health Technologies INC — 4.6/5 from 306 ratings, v4.53.0 updated 6 August 2026
Medical Disclaimer
This review is for informational purposes only and is not medical advice, a diagnosis, or a treatment recommendation. GLP-1 medications are prescription drugs with real risks and contraindications. Only a licensed clinician who has evaluated you can decide whether any medication is appropriate. Talk to a healthcare provider before starting, changing, or stopping any treatment, and call emergency services for urgent symptoms.
Facts in this review were compiled from the provider's own public website and public search results as of August 7, 2026. Prices, medication availability, pharmacy partners, and policies change frequently and vary by state — verify everything directly with the provider before purchasing.
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